Great content doesn't matter if Google can't crawl it, load it fast enough, or figure out which page to actually rank. That's what technical SEO fixes — the behind-the-scenes plumbing that decides whether your site even gets a fair shot in search results.
We audit, fix, and monitor the technical side of your website: crawlability, page speed, mobile experience, site structure, security, and how well search engines can actually read what you've built. If your rankings have stalled and you can't figure out why, there's a good chance the answer is technical, not content.
What Is Technical SEO?
Technical SEO is the work that happens before content and keywords even enter the picture. It's about making sure search engines can find your pages, load them quickly, understand what they're about, and index the right version when there are duplicates.
Think of it as the foundation of a house. You can paint the walls and furnish every room, but if the foundation is cracked, none of that matters long-term. A site with broken internal links, slow load times, or blocked pages will struggle to rank no matter how good the writing is.
What's Included
We don't run a generic checklist. Every technical SEO engagement is built around what your specific site actually needs, grouped into a few core areas:
Crawling & Indexing
- Fixing crawl errors and broken internal links
- XML sitemap creation and cleanup
- Robots.txt review and correction
- Resolving orphaned pages search engines can't find
Performance
- Core Web Vitals diagnosis and fixes (LCP, INP, CLS)
- Page speed optimization — image compression, code cleanup, caching
- Mobile usability and responsiveness review
Structure & Duplication
- Canonical tag audits to stop duplicate content from splitting your rankings
- Site architecture review — is your most important content actually easy to reach?
- Schema markup implementation for richer search results
Foundations
- HTTPS and security checks
- JavaScript rendering review, so search engines can see content that loads dynamically
- Migration support if you're changing platforms, domains, or URL structures
Each of these is also its own dedicated service — see below for the full breakdown.
Our Process
- Full technical crawl. We run your site through the same tools professional auditors use (Screaming Frog, Google Search Console, PageSpeed Insights) to find every crawl error, broken link, and indexing issue.
- Prioritize by impact. Not every issue matters equally. We rank fixes by how much they're likely to affect rankings and traffic, not just by how many issues we can list.
- Fix the foundational stuff first. Crawlability and indexing issues get resolved before we touch speed or schema — there's no point optimizing pages Google can't find.
- Performance and structure pass. Core Web Vitals, page speed, canonical tags, and schema markup get addressed once the foundation is solid.
- Verify in Search Console. We confirm fixes actually resolved the issue in Google's own tools, not just on paper.
- Ongoing monitoring. Technical SEO isn't a one-time fix — we keep watching for new crawl errors, speed regressions, or indexing problems as your site changes.
What You Get
A clear audit report in plain language (not just a spreadsheet of jargon), a prioritized fix list, the fixes themselves where you want us hands-on, and confirmation that each fix actually worked — verified in Search Console, not assumed.
Why Choose Us
Most technical SEO reports read like a wall of errors with no sense of what actually matters. We prioritize by real impact on rankings and traffic, not by how impressive a long checklist looks. You get a monthly reporting call to walk through what changed and why, a live rank-tracking dashboard instead of a quarterly PDF, and no long-term lock-in — if the technical work isn't moving the number, you're not stuck in a 12-month contract waiting to find out. We also use AI to speed up the crawling and pattern-matching side of an audit, but every fix we recommend is reviewed by a strategist — not auto-generated from a tool.